1937: Schick, as used by burned Hindenburg survivors

In 1937 the American shaver company Schick launched one of history’s most tasteless and least effective advertising campaigns – by claiming its products were being used by badly burned survivors of the German airship Hindenburg. These ads ran in LIFE, TIME, Business Week and other magazines in October, before being promptly withdrawn:

Source: LIFE magazine, October 25th 1937. Content on this page is © Alpha History 2016. Content may not be republished without our express permission. For more information please refer to our Terms of Use or contact Alpha History.